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Ninkasi Beer Floats
The concept of Oregon-based Ninkasi Brewing originated from an adult-friendly spin on the root beer float familiar from childhood. Whether it's the tangy citrus IPA, the creamy vanilla pilsner, or the rich oatmeal stout—Ninkasi’s beer float variety pack promises to transport consumers back to sticky summers, pool floaties, and grass-stained knees.
The branding for Ninkasi’s beer floats is fun, nostalgic, and quirky. Each can features designs representing ice cream and sorbet flavors that complement the beer, enticing consumers to scoop up, crack open a can, and get their float on.
Skills
Concept Development, Packaging Design, Social Media Content Creation, Visual Storytelling
Class
Packaging Narratives
Year
2023
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